HUBPLAN
Goals
HubPlan's goal is to reduce planning, anxiety, stress, bureaucracy in travel planning and highlight the adventure, discovery and freedom of travel.
Create one central location for important data when travelling and easily accessible by all the members of your group at all times
HubPlan communicates with other information systems to update automatically; keeping information like flight arrival/departure times, travel time estimations, and weather up-to-date.
If you are separated from your group everyone can still access any information they may need through the app. If plans change, everyone is kept up-to-date with real-time schedules.
It’s easier to relax with HubPlan because everyone knows the plan.
Research
We researched of collecting precedents of similar travel booking and planning systems on the market, analyzed the data and developed insights from our findings that we will implement to our design.
Market Research
Competitor Analysis
Insights
Have one central location for important data when travelling that is easily accessible by all the members of your group.
HubPlan communicates with other information systems to update automatically; keeping information like flight arrival/departure times, travel time estimations, and weather up-to-date.
Offline modes that allow you to access the most recent information when you do not have internet access.
If plans change, everyone is kept up-to-date with A.I. powered real-time itineraries, notifications and plans.
User Needs
The user requires a system that is compatible with their lifestyle and easy to use.
✦ Reduce time spent planning
✦ Easy streamline communication
✦ Decrease amount of apps used when travelling/planning
User Opportunities
✦ Encourage spontaneity
✦ Increase Exploration
✦ Build Confidence
User Flow Systems Map
Personas & Journey Maps
Our target audience is fairly diverse, the expected users are between 22 to 60 years old with different travel purposes. Whether it's for leisure or business - HubPlan's got your back, because everything's all according to plan.
Thomas Lin
Jordan Shaw
Jenn Allegro
Colour Palette
